Empowering all students to make wise applications.

Realigning college search.

There’s a school out there with your name on it!

Let’s discover where you should go to school not only where you should apply. At wisecollegechoices we want you to make an informed decision about your college applications, of course, but we believe there’s a misconception in the current college-application-industrial-complex — there are literally dozens of schools you’ll overlook in your search. Students are influenced by the branding of schools and too often conditioned to apply to the “rear-window-sticker” schools — you know the ones, found on SUV, rear-window stickers in the parking lot of Whole Foods.

High school students overlook many excellent, potentially life changing schools due to some combination of preconceived prestige (“all my friends will be impressed”), convenience (“my aunt went there”), fatigue (“there’s too much to think about!”), and misplaced or inane criteria (“they have such nice, new dorms!”).

Informed Decisions

You’ve heard your guidance counselors mention School Links or Naviance or Big Future, all great platforms for your preliminary research regarding application choices. At wisecollegechoices we will make use of common high school guidance tools like these, and we will also discuss schools, listed by familiar sources like “US News & World Report” or The Fiske Guide. On the other hand, we’ll consider choices listed by Schools that Change Lives and informed by over 15 years of individual counseling. We will take a multivariable approach to develop a manageable list that is actionable not wishful.

High Stakes Test Preparation

With nearly every recent news cycle, we learn of yet another “banner” school that has reverted to an expectation for standardized test scores. Dartmouth, MIT, and Georgetown among highly selective private schools, as well as the U. of Texas/Austin among flagship public schools have announced they will use test scores moving forward. Let us help you navigate the major tests (SAT and/or ACT) and get the most out of your preparations. We can strategize when, where, and how to take these all-important tests.

Let’s Map It Out!

There’s no time like the present! And there’s no time before any actual deadlines that’s too late to start . . .

Feeling overwhelmed, anxious, worried? We’ve got you! Our approach is informed by over 30 years of classroom instruction for 9th - 12th graders in process-based assessments for learning. Our college application sequence is broken into manageable chunks with clear outcomes, homework, and ongoing preparation.

“Richard spent a great deal of time with Kevin, and guided him to write strong application essays. Richard’s process respected Kevin’s lived experience, and he produced a genuinely authentic application.”

— Dan S., Father of a Former Client

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